Category Online
Cloud – GET ON WITH IT
In numerous conversations recently with CIOs, IT Architects, and even major international consulting groups, it’s been surprising and frankly disappointing to me to just how scared a lot of people are about migrating to the cloud or recommending it to their clients. Sure, there are issues and I’m not recommending you stupidly sign up and […]
Part 3 – Exploring cookie design can expose new products and services
In my last post, Cookie open disclosure is good business, I suggested that disclosing what you are recording of user interactivity on your websites is just good customer management. I’d like to expand on a few implementation factors. If you do it right, I think it can expose new service lines, better margins and enhanced […]
Part 2 – Cookie open disclosure is good business
With the discussions of uncovered personal information by the press recently it seems one of the biggest reasons to disclose what you are doing with customer data is to not get bitten by the surprise factor. If a company is being straight, most users are seemingly OK with the “spying.” I’ll leave aside if that […]
Part 1 – Cookies, EU and an explicit Opt-In
A buddy and I were talking about expanding an online US business into England and the EU. We were talking about the online experience, currency, privacy and, and specifically, the cookie (use) disclosure difference between a US and an EU business. An EU business must disclose how they use end-user online data BEFORE they start […]